Our Logo
More than just a logo
More than just a logo, it represents who we are, our values, our passion and our approach to doing business.
Dating back in history, the place and importance of the horse in Arab culture is well known, and is still there to be seen today. Highly prized and valued, this much loved animal was often housed in the sheikh’s tents at night (perhaps to reduce the likelihood of being stolen by marauding neighbours!). Nonetheless the horse was well loved by its owner and very much part of the family.
The Saracen warrior himself was renowned for being an extremely skilled horseman, lightly armed on his lightning fast steed. This feared partnership would charge into battle and fire off a round of arrows with deadly accuracy, then speed away before their enemies really knew what had hit them.
This relationship between horse and rider, the skill and passion of horsemanship is all bound up in our logo. The values this represents run deep in the veins of what we do, our approach to our business and the products we bring to you, to help you care for these very special animals in your life.
Your horse, our passion
